Public Relations
Developing the right angle for your story, event or product to get the attention of regional or national media you desire.
- Media Relations
- Copywriting
- Editing & Translation Services
- Monitoring and Reporting
- Crisis Management
- Media Training
- Executive Positioning
Digital Marketing & Social Media Strategy
Increase your brand awareness, social engagement and lead generation utilizing the power of social media through valuable content management and target marketing.
- Social Media Management
- Influencer Content Marketing
- Facebook Advertising
- Copy writing
- Graphic Design
Marketing Strategy & Brand Management
Since our inception, we have worked seamlessly with agencies of all sizes by providing senior level support to clients or projects. Our many years in the industry allows us to blend into your current work environment and jump on a project at any time of the process, helping you achieve the results your client expects.
- Brand Development
- Business Structure Analysis
- Audience Audit
- E-mail Marketing
- Photography & Video
Freelance & Consultant Projects
Sometimes, public relations and marketing agencies need extra support and expertise. Since our inception, we have worked seamlessly with agencies of all sizes when there is a need for a senior level professional to support a client or project. Due to our many years in the industry, we are able to blend in to your current work environment and jump on a project at any time of the process, helping you to gain the results your client expects. From campaign launches to press junkets, we have your covered!
- Corporate Clients
- Nonprofit
- Brand Launches
- Event Management
ERIKA MAYOR, Founder & CEO GrupoMayor Consulting
In 2013, I created GrupoMayor Consulting, a multi-faceted public relations firm, with a vision of providing a more hands-on approach to clients who wanted experience and flexibility, and none of the big agency hoopla. Too often clients and campaigns are not given the attention they need. Whether there’s simply not enough manpower or experienced staff, GrupoMayor helps fill that gap as an extension of your company or agency seamlessly.
In my 20+ years of experience in public relations, marketing and social media, I have acquired a particular set of skills. My goal is to garner the best and most targeted attention to organizations and corporations of all sizes.
Raised in South Florida, I began my career in the fast-paced world of journalism. I transitioned to public relations and marketing, working for some of the largest non-profit organizations in the country, such as the American Red Cross and St. Jude Children’s Research Hospital. From fundraisers to red carpets, it’s all in a day’s work.
The industry is changing and traditional methods of working with media and social media influencers evolve constantly. My integration with clients is fluid and strategic. I built my business on hard work and knowing my craft well, thus providing you with excellent service and results.
SHOP
WORKBOOK
The PR Event Planning Workbook is a practical guide designed for public relations and marketing students who want to learn how to strategically plan, promote, and execute successful events. This hands-on event planning workbook teaches how to use events as a powerful PR and marketing tool, covering essential topics.